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John Lewis Partnership

John Lewis Partnership

John Lewis Partnership (JLP) came to us because they wanted someone who could create a newsletter that was in keeping with the website and e-zine, and manage the campaign for them.

We created two newsletters – one for England and Wales, and one for Scotland – both of which we write, send and report back on. The JLP newsletter goes out quarterly and details important company news and reports from their three leading UK retail businesses; Waitrose, John Lewis, and Greenbee.

Once we send the newsletters, we provide JLP with a report so they can track the effectiveness of both the English and Scottish newsletter in encouraging recipients to visit the website. Because JLP use the Mail Advantage system, we manage the whole campaign for them, so they don't need to worry about technical details and can focus on getting those results.


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FREE Trial
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